Matt Skallerud

LGBTQ+ Marketing, Advertising, PR & Social Media, World's Leading LGBTQ+ Global Media Company, Pennsylvania, United States

Matt is a seasoned professional with nearly three decades of experience as the President of Pink Media. A dedicated LGBTQ+ marketing expert, Matt assists companies in effectively reaching their target LGBTQ audience online. Matt is proficient in leveraging traditional and specialized online media tools, such as banner ads, email, blogs, YouTube videos, Twitter, and Facebook, and he excels in creating and executing engaging marketing campaigns.

Matt’s mission revolves around collaborating with companies seeking to enhance the efficiency and performance of their online marketing endeavours. Specializing in programmatic and real-time bidding (RTB) ad buying, social media, and SEO deep-dive analytics, he strategically implements online video strategies, optimizing sites and campaigns for the LGBTQ audience. With a robust background in LGBTQ B-to-B media, he has successfully founded and sold several LGBTQ websites and publications in the past. Always open to new opportunities and challenges, he is eager to expand their knowledge and network in the LGBTQ+ marketing field.

2:00 PM - 2:45 PM

Saturday 9th Dec 2023

Harassment & Discrimination faced by Queer Community: Good practices for Workplaces